. . .
Let’s say that you have just bought a Las Vegas marketing company that was once a very profitable and thriving business. You were able to secure this once thriving company for a fraction of its past value as it has fallen on hard times over the past few years. New competitors have come taking away an already shrinking market share. But that is okay as you see it, you were able to get a real deal, a real steal, if you can generate new revenues by finding those lost customers and return this company to its past glory.
So the company is yours now, you are great at internet marketing but really know little about traffic or lead generation. So where do you go? Who do you speak with? How do you secure those lost customers before this great deal, this steal becomes your nightmare? You are confident that the lost customers will give your Internet Marketing Las Vegas company another chance if they know that the company is under new ownership and is ultra-focused on customer service. You have heard of some SEO Services in Las Vegas but do not know the names of any companies. Even if you did, you certainly do not know which ones are a true Las Vegas SEO Expert.
You reach out to a few of your trusted business owner friends for advice on how to proceed. Based on the consensus of their feedback you determine that it is best to locate a Las Vegas SEO Expert by simply doing a search engine query and then contact, vet and select from the SEO Services in Las Vegas that show up on the first page of your SEO Search. At first you do Internet Marketing Las Vegas query. However, you find these keywords to be too general as you are getting several Las Vegas Companies who do not specialize in search engine optimization. Such as Internet companies in Las Vegas pop up, IT company in Las Vegas show up but not that many true SEO specialists.
So you change your tact, you now run a search engine query for SEO Services in Las Vegas and the result in multiple pages containing page after page of Las Vegas SEO Expert. Now you are in business. You now have the names and contact information of the search engine optimization companies and you are armed with questions regarding Lead generation, traffic generation and conversion rates. So you begin with the SEO companies on page one and will move to page two if you do not find the right fit with any of the Las Vegas SEO Expert on page number one.
After significant dialogue with three different SEO Services in Las Vegas you believe that you have found your partner. They will direct an internet marketing campaign that will focus on getting your Las Vegas marketing company on page one of the Google search engine. They will also develop a lead generation strategy by assigning your company with targeted keywords that the completion that stole your market share and customers away with are currently utilizing. They will also do on-page optimization and content optimization to help increase your conversion rate translating the increase in website traffic to sales.
You are pumped. You have your Las Vegas SEO expert and you will soon have your lost customers back.