Queen of SEO

Let’s say that you’ve decided that your business and brand needs a website. Honestly, nowadays, everyone who wants to be seen needs one. Or, you are someone who has a website, but you are not sure how to make it rank higher on Google. Yes, having a website is essential, but having it is just half of the work. You need to make it visible for your customers and others. How can you do that? There is only one way- SEO.If you are reading this, I suppose you’ve heard of SEO, and know what does that mean. Maybe, you are not sure how to implement it right or who can do that for you successfully. That is the actual reason why I’m writing this article. I want to introduce you to the best SEO agency and the Queen of SEO – the best person who can skyrocket your website.

For the ones who are not sure, or aren’t too familiar with the term, let’s discuss:

What is SEO?

SEO is shorter for Search Engine Optimization, and it’s a process of making your website perform well, and optimizing it in a way so it will rank highly on Google. Ranking high will increase the visibility of your website; it will lead to a higher number of visitors and in the end in the higher number of your audience and possible customers. Nowadays, it’s the best way to reach a broad audience and progress as a business.

Why Do You Need SEO?

Let’s face it; you can’t have a successful business without a successful website, and can’t have a successful website without a proper SEO.

Actually, SEO is not a cost, it’s an investment, and with a high return as well. By implementing SEO, you can use specific keywords and have great conversation rates, which will then rank you high on Google. Lifting your rank where most clicks go can provide a massive return, compared to what you’ve invested. When you get it right, SEO returns enormously.

It will increase your sales, but it won’t increase your marketing costs, and that means your business profit can grow exponentially over time. If you rank high on Google, everyone will hear for you and will know that your brand is the best and you are the first place they should go. Nowadays, with a lot of options, consumers spend their money carefully and want an assurance that you are really worth their money. What’s the best assurance than the biggest website in the world – Google?

Why Collaborate With A SEO Agency?

SEO is a new marketing strategy. So, if you want to be a success, you need to take your marketing to the next level. That means you need to know the latest SEO trends and always stay in touch. Since the Internet is always changing, that means you need to change too if you want to stay on top. Not everyone knows how to implement SEO the right way, and most of us need help. That’s one of the reasons why you need an agency.  But, you need to be careful. Some agencies tend to exploit your lack of knowledge, and that can cost you a lot, and it won’t do anything good for your business. So, it’s crucial to select the right agency.

worst seo mistakes

What SEO Agency is The Best?

Now, we have come to the central part of our article. Which SEO agency to choose?

Consistently Rated As Best Digital Marketing Agency is Top Rating SEO. The owner is Nancy Dent is known as the Queen of SEO.

She will help you connect with your customers, and make sure that whenever someone remotely searches for similar services you offer, you’ll be the first one that shows on Google results.

Why Top Rating SEO and Nancy Dent?

Simply because they are the best, they will always sit and listen carefully about your business, and you plan, and first analyze everything, and after that, start with your SEO plan.

As their customer, you will have a complete insight into the whole process, and nothing will be done without your knowledge. When you become their customer, first you will schedule an appointment where you will tell them all about your business and your plans for the future. The success rate of this company is enviable. You can read many reviews and find customers that write about them, and see what I’m talking about.

You will get a guaranteed three to one ratio when it comes to money invested and money collected afterward.

Marketing Dominance for Small and Medium Businesses

Top Rating SEO is a company that has been Nationally Recognized as the Best SEO Agency, and Bob Proctor personally recommended it as the best agency to his Inner Circle. Nancy Dent is the founder of this company, a recognized SEO expert and known as the Queen of SEO. Apart from being the Queen of SEO and the best in her job, she is also a mother, trainer, wife, and philanthropist that is concentrated on feeding hungry children in America. The team in Top Rating SEO has generated multiple six figures incomes for the clients through Social Media Advertising through organic traffic.

The agency is located in Las Vegas and is known to deliver the best results for their clients. The company has multiple five stars reviews from clients through North America. That is because their approach is unique, and they have specific strategies on Google for every client. Every client is unique, and their satisfaction is the top priority for this agency.

4 SEO Tips You Need To Know – from the Queen of SEO

Remember that your content needs to be written for people not for search engines. What does that mean? Yes, you need to implement SEO to rank highly, but in the end, people will be reading your content. You are not writing for the robots and algorithm, you are writing for humans.  So, make sure that the content you are creating is intelligent and appealing. You need to evoke feelings with your content and the more feelings, the better your content will be. Write the content with heart and answer all the questions they have regarded to your subject or product, Also, make sure that at the end of your article there are no more questions, and there is a lot of quality information.

Always use Google Analytics. It is huge, free, and will give you excellent feedback. You’ll know right now what’s working and what not. In that way, you’ll know what should be improved and what you need to add.

Don’t forget your meta description. It is essential to write it for every article you create. If you only write it for your home page, you are missing out a lot. It needs to be unique for every single page, or at least unique enough so Google bots will like it.

Use social signals. They will help you to get a bump, and it will be much easier for you to appear in high positions and more search results. Right now, social signals are one of the most important things you need to use.

4 Tips On How To Promote Your Content For Free – from the Queen of SEO

worst seo mistakes

Do you know the rule 80/20? It’s one of the most crucial SEO rules and means that you shouldn’t focus so much on writing rather than promoting your content. You should write 20% of the time and promote 80% of the time. So, Queen of SEO has excellent advice on how to actually promote that content for FREE. Yes, you’ve read that correctly.

The first thing to do is social media lives, for example, Facebook, YouTube, LinkedIn videos. The trick with lives is consistency. You can do whatever live you are comfortable with, and they are VERY powerful. Why? Because when you are consistent, you get into the algorithm and them Facebook, YouTube, or whatever network you choose starts showing your lives to the audience that you cannot reach otherwise. So, consistency is crucial. That means at least five days a week, or every day. The more, the merrier. You only need a couple of minutes and you are done. It’s easier than writing article and more efficient as well.

The second thing is Quora. Did you hear about Quora? If not, you need to look for it right now. It is a website where a lot of people go and ask all kinds of questions. Why is Quora important? Because when you have an account, all you need to do is go find your niche, for your website, and you go and answer people’s questions. And when you are doing that, you put the link back to your website, so that people know where to find you. It’s a fantastic way to get free traffic because you know that people who are asking those questions are already interested in your niche and you can link back to your website, blog or whatever to capture that traffic.

The third thing is always to answer questions on social media, especially if your competition is asking them. Don’t link to your website, but answer the question. That way, people will start seeing your name and your company name, and they’ll see you have valuable answers and that you know all about your niche. In that way, people will eventually start following you. Provide value, answer the question, but be respectful.

The fourth thing is the video teasers. So, you have some promotion let’s say, a big thing that you’ll launch for example, in 3 days. What you need to do is go on Facebook or any social network, and go live and make a little teaser video. Ask people to watch it at a specific time, and they’ll do it if you make it attractive. You can also boost it for like a dollar for 2 days to get more people.

Implementing these things will make a huge change, and it will boost your traffic immensely. Remember the key is consistency with everything.

how to increase social media reach and engagement

How to Increase Your Organic Traffic – with the Queen of SEO

This is something you can do over the weekend or when you have some extra time. It’s great because you can really increase your organic traffic a lot.

You should begin with looking at your competition and finding out which article are they linking to, and what links are they using. Then you pick their article with the most clicks and try to write a way better article than that. And when you’ve done with that, you should then go to the website that your competitor is linking to and say to them that you have a way better article and that they should be linking to you. What I mean by the better article is more detailed on the same topic, high-quality content, because that would be great for Google. It loves great content. Your stuff needs to be rock solid, with the detailed and right information. Don’t write some that you are not sure it’s true.

4 Top Plugins You Need For Your Website – The Queen of SEO Tips

As we mentioned before, if you want a successful business, you need to have a website, but not

any website. It needs to be SEO optimized, and it needs to have high-quality content. If you just have any website it won’t do much for you, it will only be one in a million. But, that’s not all, you will also need some plugins for it to make it work. In a sea of plugins, it’s difficult to see which ones you actually need, and which don’t. Queen of SEO is here to help you with that. Before we get into the plugins, I would just like to mention that the best platform for SEO is WordPress. It can be best implemented there than on any other platform. If you are just building your website, please consider this platform. All huge brands use this platform. Here are the Top Rating SEO plugins you need to have:

1. Yoast SEO – I don’t know if you’ve heard of it, but it’s pretty basic to use, and there are a lot of videos on how to set it up and use it. If you are a mainly online business, then you may want to upgrade it to the premium version. That’s something you need to consider.

2. Akismet Anti-spam plugin – The plugin is self-explanatory, and it’s one of the most important if you don’t want your website to be spammed.

3. WP Super Cache – This plugin reduces the load time on your page. That’s important because many people tend to leave the site if it takes a lot of time to load. It can be really annoying. And in a flash goes your lead and traffic.

4. The Google XML Sitemap – This is the one that ties your website and the Google map. It’s the one that literally places you on the map. When you do that Google will know what your business is all about, and where your business is located. Local SEO is also important, and this plugin lets you do that much easier.

seo

How to Make Killer Videos That Convert – Top Rating SEO Advice

First thing, if you are not using videos as a way to get better visibility, you need to start right now! Don’t just post text; you need to start going live. So, here are some tips from the Queen of SEO, which will help you start going live.

Choose a moving background. It is known that if you have a moving background, such as people who are passing by, and not a static one, like just a wall behind you, your video will do much better. Make sure that you have stuff going behind you. But be careful that doesn’t impact your video too much.

Your audience will be excited if you are. This is really important. You need to be looking at a camera, making gestures, changing your voice as you speak, and just try to be as attractive as possible for the niche you are talking about.

Use your hands. Don’t sit still; use your hands all the time. The more gestures, the better. It will make an impression you are honest and that you really know what you’re talking about.

Say a few things but say them really well. You don’t want to have a video which lasts for an hour. People nowadays won’t watch videos that are that long only because they don’t have enough time. Say a few things but say them well. And it’s much easier for people to remember what you’ve said if you say just a few things. Make your message to the point, and never go off the subject.

Place Your Website at the Top of Google Search with the Queen of SEO

Need more tips about SEO optimization and placing your website at the very top of Google Search? Now you’re about to learn about three crucial tips which will significantly impact the thing you want to achieve. Of course, these three tips will help you improve your chances, but you will have to take into account a lot of things which we talked about earlier.

 First and foremost – the content. To reach a vast audience, and actually make people interested in what you’re presenting, then you need to have great content. No matter what you’re introducing, promoting content on your website is something that’s crucial. We’re talking about quality content which Google likes because if you write something just for the sake of it being written, then Google will automatically recognize BAD content and discard your website while someone else’s will be ranked higher than yours.

 Focusing on the quality and depth of written content is a must. The critical factor in writing quality content is research. Regardless of what you’re writing about, you need to learn about it as much as you can. Investigations extensively and always focus on the correct information, and you will produce quality content. The thing about the Internet is that much of information present there can be false. Finding a proper source of information is very most important when it comes to research. So you can see there’s a chain of actions you need to follow to start creating quality content.

 Tip number two is to install the plugin called Yoast on your website. WordPress websites are what you’re looking for when it comes to organizing blog, so try to understand and practice using the WordPress platform for creating websites. This is where you’re going to post your articles. Right at the bottom of the published article, you’ll have a title tag, and this is where you have to put your keyword. Of course, this doesn’t mean that your title tag will consist only of that one keyword, but the whole title you created. The important part is that your keyword is present here as well.

 Below that there’s a meta description section, and that’s also a place where you want to input your keyword, but the only difference between the title tag and meta description is that you can input more words within the meta description section. Being able to input more words means that you can reach more people by targeting their potential search ideas. For example, if you’re focusing on Las Vegas SEO, and that’s what your keyword is going to be, and you’re going to put it just like that as a first sentence “Las Vegas SEO.” And then add a whole sentence saying, “Contact us for the best SEO in Las Vegas, etc.” So for Google – “Las Vegas SEO” and “SEO in Las Vegas” are two different keywords, but they’re related to each other. That what will optimize your content more and reach more people.

 Tip number three – Google Search console. You’re going to have to log onto your own Google Search Console and you’re going to have to request your website (meaning on all of the pages within your  website) to be indexed, if you’ve never done this before, don’t worry it’s not that hard and feel free to contact me regarding this process. This is what you MUST do because the web pages which are not indexed will never show up when someone used Google’s search engine to look for something. So this is of the essential things because if you don’t do this everything goes down the drain.

 In your Google Search Console, for all indexed pages of your website, you will see what your website is being found for. You can actually learn keywords which trigger the appearance of your website, and then you can use those to your advantage. Write them down somewhere and then go back to your article (the content) and include those ideas. These keywords are going to be something related to what your article is about and by adding those you’re automatically increasing the range of keywords which trigger the appearance of your website on Google Search engine. The idea is to reach more people and mix various types of ideas within the content of your website that are, of course, related to each other even remotely is what will make this task easy.

 By appearing more often, you get better rank when it comes to Google.

best seo company

Top Rating SEO – The Agency That Will Help You Skyrocket Your Brand

So, as you’ve seen, there are a lot of things you need to consider when implementing SEO. These are just some things you need to consider from one the Top 3 Best Digital Agency in the USA.

The main goal of any SEO is to be an excellent foundation for your website and to make it easily discovered by your desired audience.

If you are a business owner, you need a plan if you want to promote your business and make new clients. SEO should be one of the main parts of that plan. Why?

Customers that came to your website from SEO have a higher conversion rate than from any other way. SEO will make sure that your website is found and will drive traffic to your site. Check out Stefan and Bob Proctor‘s testimonial here.

Marketing is one of the essential strategies of every business, and around 50% of your success will come from good marketing. If you aren’t familiar with SEO and don’t have time to study it regularly, because it always improves and changes, the best advice is to pay for the services of some SEO Company. Our recommendation is Top Rating SEO and the Queen of SEO, as they have proved their worth in the field of Google rankings and SEO.

At Top Rating SEO, they specialize in business growth through digital marketing solution. That means they take the time to understand what your business is about. Where you want to go and what you want to achieve. After that, they design a plan, especially for you and to get you there. So, when looking for an agency, they are the right choice. Check out our reviews here: Best SEO | Digital Marketing Company, Best Dental SEO Results

Five SEO Trends Of The Most Importance In 2019

The Five SEO Trends Of The Most Importance In 2019

Google’s continually investing to be at the top. SEOs are seeking to adapt to changes that follow. That’s how SEO trends are born. In this article, we will learn five SEO trends of the most Importance in 2019.

Five SEO Trends Of The Most Importance In 2019

To be the very best, you must think in advance about your SEO strategy. A shortcut to success: learn what are the upcoming trends and work out an action plan for each one.

This year, Google shook the world with its efforts focusing on mobile and speed. This will undoubtedly result in, most of next year’s SEO efforts continuing in this direction. However, a few “non-Google” game-changers will influence as well on how we build our SEO campaigns. Let’s analyse these important SEO trends for 2019 and ways to embrace and comprehend them.

1. Mobile-first indexing

Generally speaking, mobile-first indexing means that Google focuses on the mobile version of your page when it comes to indexing and ranking. This started in March 2018, and Google’s begun the process of migrating sites with a focus on a mobile-first index. Your Search Console has probably already notified you about it.

This does not necessarily mean mobile-first exclusively. The index for both desktop and mobile indexes is still being used. However, only when the site has migrated will the Google focus on using the mobile-first index for ranking.

So when your mobile version is the one being used for ranking, you will have to focus on mobile friendliness more

Plan of Action From Top Rating SEO:

  • Whichever mobile version you choose is okay. Just take into account a few things. John Mueller, the Google’s Trends Analyst, said: “If you want to go responsive, better do it before the mobile-first launch”. It means if you haven’t migrated to mobile, you should do it right away. Plus, Google does not recommend m-dot and responsive to the same page, because it confuses crawlers.
  • To comprehend on how search engine spiders view your mobile pages, use a mobile bot to crawl them. Website Auditor is one of those you can use:
Five SEO Trends Of The Most Importance In 2019
  • Take an interest in your website’s loading speed. PageSpeed Insights can help you with that.
  • Check from time to time if users of your pages are completely satisfied. In WebSite Auditor there’s mobile performance section which you can use to do this.

2. The Speed of the Page

The primary focus of Google is that they need to deliver the best UX and to do it extremely fast. The loading time of the desktop pages was a factor in ranking for some time. In July, it was intertwined with another – the speed of mobile page version started to be that other factor.

It is this change that makes you think which are the factors you need to take into account when it comes to Google’s page speed evaluation.

Usually, when analyzed using PageSpeed Insights, one’s site was evaluated only on basic technical parameters. Nowadays, desktop as well as mobile, are graded by these two new metrics: Optimization and, a new metric – Speed.

The part that changes the game is the way in which Speed score is generated. This metric is from Chrome User Experience report, which is a database from the real users’ performance. It’s reflected on how your site loads for each visitor. Since it is hard to measure correctly how fast each visitor’s device loads your site, the result is that the metric is impossible to get through local tests. You can control the Optimization score by fixing all the issues and preventing the site to load fast.

So, which metric can have the most substantial influence on your rankings? According to the mobile page speed experiment that conducted the SEO Powersuite, the relationship is strong (0.97)between the page’s Optimization score and its position in SERPs. But, there is no correlation between the page’s position and its Speed score. Which means, now Google can rate your site as slow, but your rankings will stay the same.

On the other hand, Speed metric is something that is new, so it’s evident that Google’s testing it. Give it time and, those correlations will probably change.

Plan of action from Top Rating SEO:

Now, what matters for rankings is Optimization score. Luckily, the good thing is that site optimization and result tracking are entirely in your hands. Google’s nicely provided with a whole list of handy recommendations. There is also a guide with more details on how to improve your score of Optimization to which you can refer.

3. Ranking signal – Brand

One of the Google Webmaster Trends Analyst, Gary Illyes, at Pubcon said that Google uses online brand mentions in its algorithm for searching. in two ways brand can be used as a ranking signal.

One, through brand mentions which are unlinked: this is when the search engine acknowledged your brand as an entity. By analysing every single mention of it, Google creates a sketch of your importance in that particular field.

Two, every single sentiment and context has a specific effect: advertising, trust, reputation, etc. Understanding the context, Google differentiates good from the bad. For example, its Search Quality Guidelines plainly say that reputation has an impact on rankings. Because of that, the way of people’s reactions to the brand directly affects its rankings.

The Plan of action from Top Rating SEO:

  • The Backlinks still have one of the heaviest impacts on ranking. However, rapidly creating links isn’t an “honourable” thing to do. You should focus on using the backlinks which are linkless. Which means that you should always mention your brand when you can.
  • Take care about your reputation. We cannot stress how important it is. Focus on the negative experiences that customers have with your brand but as well interact with those that are happy with it. To do so, you’ll have to track online mentions of your brand. The tool – Awario is the best one when you want to find out about linkless mentions through the World Wide Web.
Five SEO Trends Of The Most Importance In 2019
  • Take into account influencers that are willing to talk about you or that are already talking about it. The Awario tool can be useful here as well.
  • Mind the competition. De-structuring their strategies and figuring their ways will help you view your SEO efforts from various angles and help you make your job easier. For that, focus on their brand mentions and find out in which way they managed to increase the awareness. Another thing you can do is find out about their weaknesses and strengths.

4. General Data Protection Regulation (GDPR)

General Data Protection Regulation is something that the European Union passed. The thing it regulates is the ownership of the data which was created by users online interactions. Corporations no longer collect it, and the user is one doing it. Therefore, every user can now request from any company with which he or she interacted the data they have about him or her, alter that data or export it. For refusing to comply, companies have to pay outstanding fees ranging from €20 million to 4% of the company’s annual income.

EU companies and customers are the ones affected by this regulation, but international companies are supposed to respect it and comply with it. Because of this Google has made alterations to their Analytics. All user data has an expiration date, and it’s 26months from the moment of collection. In this data is included demographic and affinity data, earlier kept permanently. But this doesn’t include sessions and goal completions. However, collection, default period can be changed by each site owner. Furthermore, individual users can request to delete their personal data.

Plan of action from Las Vegas SEO Expert:

If you don’t have any customers from Europe:

  • You can change to the “do not automatically expire” option in Google Analytics. Be careful, because that is how Google shakes off the user data protection responsibility on you. Plus, these user data control efforts will probably in the future extend outside the EU. Just wait, and you’ll see.
Five SEO Trends Of The Most Importance In 2019
  • If you have customers from Europe or plan to have:
  • Review all the sources that are collecting the data from users on your site. Be careful not to send on accident some private data to Google Analytics;
  • Keep your Privacy policy file updated by GDPR requirements;
  • Revise your cookie consent form. It should have the following content: the kind of information you collect, why you collect it, where you store the information, and affirmation that the information is well secured;
  • Activate IP anonymisation when you use Google Tag Manager. Not to worry, you will still have a general idea where your traffic comes from. It just will be a bit less precise.

5. Amazon search

Five SEO Trends Of The Most Importance In 2019

First things first, Amazon’s a search engine that is not a universal one. It’s an algorithm similar to Google’s, but it is used for internal search within Amazon pages. What’s the fuss about then? Well, more and more people buy straight from Amazon when doing shopping. According to one study, 56% of consumers visit Amazon first if they have shopping in mind. 51% of them will check on the Amazon after finding something elsewhere.

These figures tell us that Amazon’s becoming equivalent to Google when it comes to e-commerce.  In other words, that means that if you are selling something and you’re not doing it on Amazon, you won’t have those 56% of potential customers.

Moreover, if your occupation is selling books, music, electronics, etc., you should include in your SEO strategy the optimisation for Amazon.

Plan of action from Top Rating SEO
Research Keywords: To be more industry-wise, you can use Amazon itself. For example, use Rank Tracker – which has Amazon Autocomplete keyword research tool:

Five SEO Trends Of The Most Importance In 2019
  • Item’s title and description should be made efficient and user-friendly (+ smart use of keywords);
  • Provide high-quality images;
  • Cater to “backend keywords” (in Google terms these are called meta tags). They tell Amazon algorithm that a specific item targets a particular keyword on the site;
  • Track customers’ reviews and address complaints.

Looking at the year ahead

There are few trends, but the changes are significant. No matter the fact that all things related to mobile are going far, we still need to keep an eye on consequences related the Amazon and GDPR. The list is still just a prediction, and we have a billion things to discuss in the following 2019. What do you think about the SEO and Marketing landscape for the new year?